2. TECHNICAL INSTRUCTIONS: GENERAL GUIDELINES FOR DIGITAL

NATIONAL CONSUMER MEDIA:

Media	Format	Dimensions desktop	Dimensions mobile	Weight desktop	Weight mobile
Iltalehti	Multichannel Spread	610x877px	300x431px	200 kB	100 kB
	Multichannel Fullpage	610x877px	300x431px	200 kB	100 kB
	Multichannel insert	610x877px	300x431px	200 kB	100 kB
	Multichannel halfpage	300x250px	300x250px	100 kB	100 kB
Ampparit	Giant Panorama + Skyscraper	980x400px	300x431px	200kB	100kB
Ampparit	Ticker	vapaa x 80 px	vapaa x 80 px	100 kB	100 kB
Iltalehti, Ampparit	Digital Fullpage	610x877 or 620x891 px	300x431 px	200 kB	100 kB
Iltalehti, Telkku	Front Page Control	956x586px		200 kB
Iltalehti, Telkku, Kotikokki	Cross-device carousel	300x300 or 600x600 px	300x300 or 600x600 px	Yht. 300kB	Yht. 300kB
	Mega Panorama	980x552		200 kB
	Interscroller		768x1230px		100kB
Iltalehti, Ampparit, Kotikokki, Telkku	Skyscraper	160x600 or 200x600 or 250x600 px		100kB
Iltalehti Telkku Kotikokki Rantapallo	Giant Panorama + Wallpaper	980x400 ja 1600x1200px		Paraati 200kB, Tapetti 300kB,
Iltalehti Telkku Kotikokki Rantapallo Ampparit	Box	468x400px	300x250 or 300x300 or 320x320 or 320x300 px	100 kB	100 kB
	Wide Skyscraper	300x600 px	300x431 px	100 kB	100 kB
	Giant Panorama	980x400 px	300x250 or 300x300 or 320x320 or 320x300 px	200 kB	100 kB
	Content display	1200x628 px	600x314px	100 kB	100 kB

MARKETPLACES:

Media	Product	Dimensions desktop	Dimensions mobile	Size desktop	Size mobile
Nettiauto, Nettimoto, Nettivuokraus, Nettimökki, Nettivene, Nettivaraosa, Nettikaravaani, Nettimarkkina, Nettikone	Box	300x250 px	300x250 px	100 kt	100 kt
	Giant Panorama	980x400 px	300x300 or 300x250 px	200 kt	100 kt
	Giant Panorama +Skyscraper	980x400 px	300x431 px	200 kt	100 kt
Nettiauto	Content display	1200x628 px	600x314 px	100 kt	100 kt
Konepörssi	Box	300x250 px	300x250 px	100 kt	100 kt
	Giant panorama	980x400 px	300x300px	200 kt	100 kt
	Giant Panorama + Skyscraper	980x400 px	300x300px	200 kt	100 kt

ALMA BUSINESSMEDIA:

Media	Product	Dimensions desktop	Dimensions mobile	Size desktop	Size mobile
Tekniikka&Talous, TIVI, MikroBitti, Fakta, Optio, Uusi Suomi, Arvopaperi, Talouselämä, Kauppalehti	Digital full page	468x672 px	300x431 px	200 kt	200 kt
	Giant box	468x400 px	300x300 px	100 kt	100 kt
	Column box	300x300 px	300x300 px	100 kt	100 kt
	Giant Panorama	980x400 px	300x300 px	200 kt	100 kt
	Skyscraper	300x600 px	300x600 px	100 kt	100 kt
	Giant Panorama + Wallpaper	1600x1200 and 980x400 px		Wallpaper 300kt, Parade 100kt
	Newsletter	300x300 px	300x300 px	40 kt	40 kt
Mediuutiset	Column box	300x300 px	300x300 px	100 kt	100 kt
	Giant Panorama + Skyscraper	980x400px	300x431 OR 300x600 px	200 kt	100 kt
	Newsletter	300x300 px	300x300 px	40 kt	40 kt
	Giant Panorama + Wallpaper	1600x1200 and 980x400 px		Wallpaper 300kt, Parade 100kt
	Giant box	468x400 px		100 kt
	Sticky extended skyscraper	160x600 px		100 kt
	Giant Panorama	980x400 px		100 kt
	Mobile panorama		300x300 px		100 kt
KL Business Premises	Panorama	980x120 / 980x160 px		100 kt
	Extended skyscraper	160×600 px		100kt
	Mobile panorama		300x300 px		100kt
	Button	240x200 px		100 kt
Kauppalehti, Fakta, Optio,	E-magazine full page	1536x2008 + 2048x1496px	1536x2008 + 2048x1496px	Total 5MB	Total 5MB

Advertising materials can be submitted as image files (jpg, gif, and png), HTML5, third-party tags, or zip files.

All data and any tracking pixels must be HTTPS compliant.

Accumulation of campaign impressions

The accumulation of campaign impressions is monitored through the advertising management system used by Alma Media. If the campaign falls below 95% of the campaign's impression goal, the campaign will either continue until the impressions are full or the missing impressions will be credited to the customer's next campaign.

General guidelines for using video and audio in advertising

Audio can be used in the ad. The sound starts with a 0.5 second delay when the user hovers over the ad (mouseover) and stops when the user hovers the mouse over the ad. If the ad video has auto-play enabled, the video should play without sound. The user must be able to close the video.

For video advertising, we recommend using Alma Media's standardized video solutions, the functionality of which has been tested. If the video is to be used in other ad formats, the implementation must be done according to separate material instructions.

You can find ad sizes and solution-specific instructions on the media and products' own pages.